Standard Creativity Techniques
We also offer training in the well-known standard creativity techniques and idea evaluation methods.
Motivation
Creativity techniques have existed since Alex Osborn introduced Free Brainstorming in the 1950s. Most of the methods found in any book or website about Creativity Techniques such as 635 and Six Hats were invented in the 1970s and 1980s and remain popular even today.
Objectives
The goal of this seminar is to familiarize participants with some of the standard creativity techniques and to explain their appropriateness to different kinds of ideation problem. The participants experience a selection of the classic creativity techniques and learn to apply them in a group to solve simple ideation problems.
Summary
We offer all of the classic methods, including
- Random stimulus (in German)
- Six hats
- Provocation (in German)
- Osborn checklist (in German)
- Classical Brainstorming
- 6-3-5 method
- Semantic intuition (in German)
Because of time constraints, any particular seminar will cover only a selection of these methods according our clients’ specific wishes.
If desired, the seminar may also include standard methods for evaluating and selecting ideas such as PMI, straw poll and dot voting.
Note
In general, standard creativity techniques are only adequate for simple ideation tasks; most business situations require the more powerful, specialized methods that we cover in the other seminars.